Jeanne Liedtka

UTC Professor of Business - University of Virginia’s Darden Graduate School of Business

Jeanne Liedtka is the UTC Professor of Business at the University of Virginia’s Darden Graduate School of Business. With research interests at the intersection of strategy and design, she has written eight books and multiple articles on the subjects of strategy, innovation, and design thinking. She has also consulted with diverse organizations, including IBM, Samsung, NASA, The United Nations, and the government of Singapore. She coauthored her most recent book, The Experimentation Field Book: A Step-by-Step Project Guide (Columbia Business School Press 2024). JML3S@virginia.edu