Is there a better way for companies to maximize the value of their NPD portfolios?
Robert (“Bob”) G. Cooper, creator of Stage-Gate, and Anita Friis Sommer, head of Sustainable Operations at the LEGO Group, say “Yes!”
Learn why at an RTM Lunch & Learn on Friday, June 2 at 12PM EDT. Bob and Anita will give a brief presentation of their multidimensional Value Based Scorecard (VBS), which they developed using proven, research-based criteria. Companies can use their VBS to select and prioritize NPD projects effectively, using a forward-looking approach with real-time and reliable data. Companies lacking effective NP portfolio management—too many projects, difficulty killing weak projects, no portfolio or project selection system, and a low value portfolio for the resources spent—may find Bob and Anita’s dynamic portfolio management solutions helpful.
Cost: Free
Lunch & Learn registrants will receive a copy of the paper, “Dynamic Portfolio Management for New Product Development,” which was published in RTM Volume 66, Issue 3.
