Reversing Gears

Resource Type
RTM Publication
Publish Date
01/02/2018
Authors
Sergej von Janda, Monika C. Schuhmacher, Sabine Kuester
Topics
Continuous Improvement, Breakthrough Innovation
Associated Event
Publication

Inverting the Innovation-Flow Paradigm with Reverse InnovationManaging the drivers of reverse innovation will enable multinational companies to successfully invert the innovation flow.