Many companies are scaling up Open Innovation (aka partnerships, alliances, joint ventures. Not including M&A) to drive growth. OI that “moves the needle”, strategically or tactically, requires depth and scope well beyond simple patent in-licenses and supply chain commodity contracts. How important is OI to your company, and how does your company structure the effort?
- No, but it was launched less than 2 years ago
- Still developing
- Opportunity for improvement always exists